Personalising the Ecommerce Experience By Michael Craig 12 June 2023 By tailoring the shopping experience to each customer's preferences and behaviours, ecommerce personalisation is transforming the way businesses operate online. In this article, we'll dive into the benefits of personalisation in ecommerce, highlight some of the leading ecommerce personalisation tools, and explore the most recent ecommerce personalisation trends. Category: eCommerce Read More
4 Ecommerce Tips to Help Take Your Site to the Next Level By Michael Craig 24 January 2022 The ecommerce landscape has helped many businesses thrive. Take a look at four tips to help take your ecommerce site to the next level. Category: eCommerce, Digital Marketing Read More
Ecommerce and Audiences in GA4 By Michael Craig 13 October 2021 Don’t just move your business from UA to GA4, but also transform your ecommerce insights and bring your target audience closer than ever. Category: eCommerce, Digital Marketing Read More
Optimising for User Intent on GA4 By Michael Craig 08 October 2021 How do users really interact with your site? Here are some great resources that cover how you can best optimise your site for tracking site search and button clicks in Google Analytics 4 (GA4). Category: eCommerce, Digital Marketing Read More
Setting Up Event and Conversion Tracking in GA4 By Michael Craig 10 September 2021 We've curated the very best resources on how to set up event and conversion tracking in GA4. Category: eCommerce, Digital Marketing Read More
When Should You Start Your Christmas Marketing Campaign? By Michael Craig 27 August 2021 Don't wait until the Christmas carols begin. Find out why you need to start your Christmas marketing in September and tips for success. Category: eCommerce, Email Marketing, Strategy, Marketing Read More
How to Setup and Configure GA4 By Michael Craig 23 August 2021 We’ve compiled the very best resources to make setting up and configuring GA4 easy. Category: eCommerce, Digital Marketing Read More
What You Need to Know About Google Analytics 4 By Michael Craig 25 November 2020 Google has released Google Analytics 4, marking a major shift in how data is collected, stored and filtered. In this post I’ll cover what’s new in Google Analytics 4 (GA4) and what this means for business. Category: eCommerce, Marketing Read More
What Counts as Level 5 or 6 Critical Support Over the Holidays? 09 December 2024 From the 20th December until we reopen on the 6th January we will only be able to offer Level 5 and Level 6 Critical Support to our clients, via phone. Not sure what counts as Level 5 and Level 6 Critical Support? Read on! Category: Blog, Clue Design Projects Read More
Future-Proof Your Website - All About the March 2024 Google Update 22 March 2024 The bigger picture: this one is more about the don’ts than the do’s, and considering the purpose of this update is to reduce spammy, low-quality, and unoriginal content by 40%. Category: Search Engine Optimisation Read More
Google Makes Critical Changes - What Every Marketer Needs to Know About SEO in 2024 03 February 2024 In the always-changing and dynamic realm of digital marketing, SEO remains a cornerstone of online strategies for growth-orientated brands and businesses. Category: Search Engine Optimisation Read More